Russell Hendrix + Gzooh Kitchens = Successful Virtual Kitchen Locations

Russell Hendrix and Gzooh Kitchens bring together data and design to help operators select successful Virtual Kitchen locations

Toronto, ON, November 22, 2021— Gzooh Kitchens and Russell Hendrix Foodservice Equipment & Supply have partnered to deliver a leading concept in the fast growing Virtual Kitchen space. Using a proprietary analysis process Gzooh Kitchens evaluates an existing foodservice operator’s location and existing business and identifies optimum brand partners to drive revenue and efficiency. Russell Hendrix brings decades of restaurant design experience to reimagine the existing restaurant kitchen to provide efficiencies and cost savings while supporting revenue growth.

The latest foodservice trend, Virtual Kitchens provide an opportunity for restaurant brands to expand prepared meals for takeout and delivery capitalizing on an existing restaurant’s slower or underutilized dayparts. By partnering with Gzooh Kitchens and Russell Hendrix, food service operators can provide multiple restaurants brands, utilizing current labour and space, while sharing storage and equipment reducing costs and improving profitability.

“We, at Gzooh Kitchens are beyond thrilled to partner with Russell Hendrix, Canada’s largest kitchen equipment supplier,” says Guru Singh, Gzooh Kitchens CEO. “As their virtual kitchen partner, Gzooh Kitchens is all set to bring innovation in the virtual food industry of Canada which will help food entrepreneurs make data-driven decisions that minimize resource wastage, reduce effects on the environment and maximize ROI.”

“The foodservice industry continues to evolve and Russell Hendrix is uniquely positioned to support the industry in delivering these exciting new concepts.” says Tom Pitera, CEO, Russell Hendrix. “Our design team has the skill and experience to design a kitchen flow that is efficient and effective in the time-sensitive pickup and delivery space.” With a wide range of solutions, from refrigeration, fryers and ovens to Smallwares and tabletop equipment, Russell Hendrix has the products required at every phase of the meal creation process, providing the tools needed for the kitchen team to deliver great tasting meals every time.

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ABOUT RUSSELL FOOD EQUPIMENT LIMITED

Russell Hendrix provides unparalleled quality and customer service for our customers as the leading distributor of food service equipment and supplies in Canada, serving foodservice operators across industries — healthcare to education, independent and chain restaurants, and event planners. We help our customers design, build and equip kitchens that deliver outstanding food experiences.  The Company distributes a broad line of foodservice equipment and supplies from 11 showroom facilities and 9 distribution centers across Canada as well as providing highly trained Kitchen Design Services across all building sizes and requirements.  Russell Hendrix corporate headquarters are in Vancouver, BC.

For more information, visit: russellhendrix.com

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ABOUT GZOOH KITCHENS

Gzooh Kitchens is one of the fastest-growing Virtual Kitchens start-ups based in Canada. Founded by Guru Singh in 2020, Gzooh Kitchens currently offers more than 22 virtual brands for restaurants, hotels, catering and commissary kitchens. Food business owners can recognize and achieve the full potential of their business by putting the under-utilized resources to good use with Gzooh Kitchens brands that are inspired by European, Canadian, South American, and Asian cuisines.

For more information, visit: gzoohkitchens.com

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